Monthly Archives: May 2021

The formulas copywriting can be great allies when writing the texts of your landing pages, your blog or your posts on social networks. They are very useful to create all kinds of ads or apply them in your email marketing strategy. Today we are going to analyze some of the […]

Email is one of the most powerful marketing tools that we have, but for its use to be effective, it is necessary to have strategies capable of hooking your subscribers with them. I propose 15 ideas of email marketing campaigns to make a difference, improve your results and achieve loyalty […]

Google Optimize is a free testing platform for Google Analytics 360 , with which you can create experiments and A / B tests, with the aim of improving the conversion ratio [CRO] of your website. Optimization is directly related to conversion. Google Optimize is the ideal platform to test different […]

Today February 13, World Radio Day , we want to celebrate that radio is not dead, it is still very active and accompanies us every day. For this we have prepared a selection with 100 announcers and great voices from the radio. The selection of all these voices is given […]

In a situation like the current one where the vast majority of companies do not stop creating content to reach users, it is necessary to take a different step . This step is none other than innovation through the creation of content that generates business, entertains and provokes users , […]

Automation allows us to free up time and invest it in functions that offer greater profitability. There are tools that can do a series of repetitive tasks for us. Geni Ramos tells us how the process works at PROmarketingDAY. What is automation tasksTask Automation Beyond the advice of Tim Ferris […]

Competition between companies is increasingly fierce. Products and services are increasingly homogeneous and companies must find a way to stand out from the rest. The Marketing and Experiential Emotional is one of the best measures to achieve this objective, but what it is and how to apply it to a […]

In a business world where competition abounds, companies must learn to differentiate themselves in order to win customers . For this, it is important that they know their users, their buying behavior and offer them what they are interested in. The persuasion techniques can help us achieve this goal but […]

Getting our users to perform actions within our website can be a complicated task. However, there are certain neuromarketing strategies that can help us better understand how our customers think and interact with certain content. But how can we use these strategies on a practical level to increase conversions? On […]

SEO is, for many companies, a great source of income. Sometimes malicious users or the competition itself can carry out Online Attacks that negatively affect the positioning and online reputation of your brand. Would you know how to defend your website if you are attacked? In April of last year, […]

Video is one of the most relevant formats today, so companies must consider it when creating their content planning. But, do we know how we can take advantage of platforms like YouTube within our marketing strategy? In the second edition of PRO Marketing DAY , held on April 14, 2018, […]

There are many legal aspects behind any website. The acquisition of subscribers, the cookie policy or copyrights are some of the legal doubts that most concern creators of digital content. It is important to establish the rights of the company itself, those of the user, those of intellectual property, notices, […]

More than 93% of advertisers on social media use Facebook’s advertising system. However, few create profitable ads that meet their conversion goals. Good copywriting on Facebook Ads is essential when it comes to making this advertising format successful. Do you know how to create ads that are really effective? Isabel […]

SEO is a highly variable discipline and what works on some pages does not work on others. In addition, there are different ways of working the SEO of a website to reach the goal set. In this post you will find great questions answered by experts, that you as an […]

The sales funnel is one of the elements that we first think about when we consider creating an advertising campaign on Social Networks. But is it essential? Can we sell with Facebook Ads to strangers and without the need for a funnel? On April 14, we celebrated the second edition […]

For Google , user experience (UX) is a positioning factor and increasingly important. Due to this, it is necessary to know how to analyze the behavior that users have on our page, which areas of our website have better results and which we must improve. Arturo Marimón is an SEO […]

Before going into a detailed comment on the most demanded professional attitudes and skills, we must make a first distinction. What is the difference between hard core skills and soft core skills? In summary, hard-core skills refer to the person’s knowledge, while soft-core skills refer to their aptitudes or attitudes […]

On June 6, the VI Agencies Meeting was held at the Goya Theater, an event organized by Aula CM in collaboration with the Goya Theater and Elenco, with the main objective of uniting the Marketing agencies of Spain to strengthen their ties and can share knowledge and experiences with each […]

This post is a complete guide on how to use the new version of Google Search Console (old Google Webmaster Tools) and in it you will learn to analyze all the functionalities of this tool so that you can take full advantage of it and understand well what can be […]

In this post I am going to deal with one of the most important and necessary elements of positioning work: the SEO Audit . I am going to explain it to you step by step so that you understand each of the points well and I am also going to […]

Today we are going with a very important topic when preparing your Marketing Plan: the SWOT analysis. In addition to analyzing the SWOT matrix and its elements, we are going to see several examples and a free template for you to do your own analysis. SWOT analysis, what it is […]

I hope you are doing well and that your family and friends are as well. I hope you are living these moments in the best possible way. We want to tell you how we are living this whole process, but we do not want to trivialize with the problems that […]

Being visible on Google is the goal of many people but, to achieve it, we have to keep up to date with the news in the world of SEO. For this we must ask ourselves, How does SEO work today? What are the REAL pillars that we must take into […]

Brother Cell Phone List Launching into a video marketing strategy can change our lives. Precisely for this reason, it is important that we begin to be aware of the importance that this format can have in revolutionizing our businesses. Differentiate our personal brand, convey a message more effectively and show […]

Today we propose 615 ideas for you to apply in your Marketing strategy. Previously, this collection had 365 actions but the entire school team has collaborated in these difficult days to update it, including new strategies and eliminating those that no longer worked. With this selection you will have even […]

Books are great allies when it comes to learning. In these days of being at home, reading is a great option to grow professionally. This is a list of the best and most recent editorial proposals around marketing, social media, web design and entrepreneurship. Select the ones you like the […]

When we talk about undertaking a content marketing strategy, it is inevitable that some doubts appear: How is it done? Where do I begin? What story to connect? Yaiza Redlights is the creator of digital content, co-founder and CEO of RedLights.es , a space dedicated to affective-sexual education and the […]